TracysBlog

You already know about fake designer handbags, but did you know that certain designer JEANS may not be the brand you think they are? For example, let’s examine Seven jeans.

Here is an excerpt from Wikipedia where a representative of 7 For All Mankind wrote the following in a comment on the discussion page:

“The 7 For All Mankind brand has strong recognition worldwide and is particularly well known among celebrities and fashion-conscious denim consumers. The 7 For All Mankind logo consists of a large, brushstroke-style numeral 7 with the words “for all mankind” written across it in a smaller, stylized script. This logo has traditionally been found on the inside back waistband of 7 For All Mankind’s denim products as well as sewn on to the back pocket. The 7 For All Mankind logo appears in various locations on other products such as footwear and handbags. In some European markets, the logo features a stylized pair of jeans as the background element rather than the numeral 7. 7 For All Mankind is sometimes mis-associated with the European-based denim brand “Seven7.” Seven7 entered the U.S. fashion denim market shortly after 7 For All Mankind, who subsequently challenged Seven7′s trademark in court. The case was eventually settled under confidential terms.” – Wikipedia

So how can you tell which jeans are the real thing?

First, the label will say ’7 For All Mankind’ on the ‘real’ brand and the imitations will simply say ‘Seven 7′ or ‘Seven’. Second, (this one is interesting) look at the pockets on the inside of your jeans. The real brand will have a striped texture and the imitation will be plain. Third, this one is a little harder to tell unless you have both jeans side-by-side to compare. The fading is more gradual on the real thing and when we compared them at COLLAGE, the imitation brand did have a sharper ‘edge’ to the fading. Lastly, check your inside tags. The 7 For All Mankind jeans have 3 tags and the innermost tag when lifted reveals a metallic silver thread running horizontally and lists the serial number underneath. Yes, now your JEANS have serial numbers! The imitation 7 jeans have only one tag and no silver thread and no serial number. Interesting stuff!

Listen to Magic 96 for our new series of radio commercials beginning this week with COLLAGE‘s weekly shopping tips. Our first shopping tip is this one on fake designer jeans. At COLLAGE, we are committed to selling only authentic products and will back your purchase of designer merchandise with a money back guarantee if the item purchased is found otherwise. Know that what you are buying is the real thing. We want you to be confident in your purchases at COLLAGE. Come see all the fabulous new Fall merchandise at COLLAGE!